Acting as both tech and design lead, I helped launch this pregnancy health services website. We started by building up the brand with a blog only editorial site and social media presence, which the amazing editor and writers keep fresh with original content weekly.  I also managed designing the registration flow, doula/user profiles, directory search, purchase points and e-commerce flow (subscription and product sales) and interactive features while working with the Lead Architect to implement and code all the functionality on our dev site. I also designed the logo and email marketing materials.